In 2021 Lemon & Paeroa launched a campaign named "House Manu". It started off using a male in space, dressed in an area match, who jumps from a platform to totally free drop to the bottom, and inevitably landing in the pool where he does a cannonball dive or manu. In 2023 Lemon & Paeroa commenced Manu Applied Sciences Aotearoa (MASA) which had a sy